Using a consistent daily advertising plan will improve your chances
in reaching your potential buyers.
Build Top of Mind Awareness by Repetition .
Repetition builds Reputation.
Here’s what happens to an IDEA
*Given to 100 people
…after 24 hours 25 have forgotten it
…after 48 hours, 50 have forgotten it
…after 4 days, 85 have forgotten it
…after 16 days, 98 have forgotten it
*William J. Tobin, Author and Sales Consultant
Radio Offers the Following Benefits:
Individual ‘Needs Analysis’ reports
Long and Short Term contracts
Creative Marketing Ideas
Various Value-Added Advertising Program Schedule
Long Term Contracts:
Our most popular advertising program: Long term advertising builds top-of-mind awareness, promoting your special features and products. Long-term contracts have a substantial cost-per-message discount.
Need instant traffic and response? KOZY/KMFY/J105 has a variety of saturation packages to make your event a success.
Each week in the immediate KOZY/KMFY/J105 broadcast area, there are thousands of dollars in co-op advertising that is going UNSPENT! KOZY/KMFY/J105 is associated with a national Co-op Advertising Research firm that can stretch your advertising budget. In some cases, co-op advertising will pay up to 100% of the advertising investment on KOZY/KMFY/J105.
KOZY/KMFY/J105 Sales representatives can perform a ‘Needs Analysis’ that fully explains your business to us – pros, cons, myths, misconceptions, unique features, target audience, etc. Your business is different from the “guy down the street”, yet, you have unique traffic and profit-potential. Decide to get your ‘unfair share’ of the available consumers Dollars…contact KOZY/KMFY/J105 Radio in Grand Rapids today!
Creative Marketing Ideas:
Need a special promotion, an idea, an event to help build traffic? We can help – from creative copy to creative in-store events – it’s part of our service to advertisers.
Value-added Advertising Program Schedule:
Many of the KOZY/KMFY/J105 “packages and promotions” feature value-added benefits. KOZY/KMFY/J105 offers quarterly and monthly packages and promotions that give advertisers “more bang for their buck”.